Alternus Energy — The Challenge:
Re-Brand to reflect the brand mission: To create an alternative future through clean energy.
A clean power generation company, as committed to powering the planet as we are to protecting it. They develop, install and operate long-term energy assets. Assets that will benefit landowners, communities and the climate not only for decades to come.
They needed a brand that gives stakeholders and shareholders confidence in the energy we bring to the table, gives employees a purpose they can believe in, and gives future generations a cleaner and more sustainable world.







Original logos before rebrand


Rebranded logos

Back to work
Next case study: Johnson & Johnson
Project summary
Brand strategy
Visual branding
Brand guidelines